On June 8th, 2018, the Institute of Communication Science (CNRS/Sorbonne University), with the help of the Center for Comparative Studies in Political and Public Communication (CECCOPOP) and with the support of CARISM and of the Val-de-Marne Department, convenes a conference on Comparative Political Communication located at the ISCC, 20 rue Berbier-du-Mets, 75013 Paris. The conference is organized by Philippe J. Maarek, professor at UPEC, and its Scientific Direction is shared by Ann Crigler, professor at the University of Southern California, USA, Philippe J. Maarek, and Arnaud Mercier, professor at Paris 2 Panthéon-Assas University.

Access to the ISCC is restricted, so registration is mandatory, limited, and on a first come first served basis. It will not be possible to get on the spot access. The deadline is Friday, June 1st. For any information or to register, please send an email at ceccopop@gmail.com.


Comparing two outsiders’ 2016-17 wins: Trump & Macron’s campaigns

June 8th, 2018, ISCC

English français

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In 2016 and 2017, in the United States and France – two of the longest running and most established democracies, two candidates considered as political outsiders won the presidential election. Though these two leaders might not have much in common, either politically or ideologically, their respective paths to victory seems astonishingly parallel: an extensive rejection of traditional political elites and government parties regularly disclosed by public opinion polls; the weight of an electoral divide between beneficiaries and victims of globalization, leading to the strong part left to the challenges of globalization in their campaign speeches; a political style seeming to break with long established practices; the importance of social media and algorithms as communication tools while television nevertheless kept a strong part; a vicious campaign context hindered by numerous personal attacks and fake news; opposing politicians poor long lasting underestimation of both future Presidents deemed as non-credible candidates; etc.


The conference will be in French and English, participants will use PowerPoint presentations in the other language.

9:00 to 9:30 – Participants welcome
9h30 à 10h30 – Settings

Breaking all the Rules: the 2016 U.S. Presidential Campaign, Marion Just, Wellesley College, USA, Ann Crigler, University of Southern California, USA.

The 2017 disruptive French Presidential Campaign, Philippe J. Maarek, Université Paris Est-UPEC, ISCC et CECCOPOP, France.

10:45 to 12:45 – Atelier 1

Presidential Campaign and Primaries: new debates

Chair: Philippe J. Maarek, Université Paris Est UPEC, ISCC, Ceccopop

Crystallizing Discontent: Trump Masters the Media System in the 2016 Campaign / La cristallisation des mécontentements : la maîtrise du système médiatique par Trump durant la campagne de 2016, Marion Just, Wellesley College, USA, Ann Crigler, Whitney Hua, Joshua Timm, University of Southern California, USA.

Engineering victory and defeat: the role of social bots on Twitter during the French Presidential Elections, Alex Frame, Gilles Brachotte, Université de Bourgogne Franche-Comté, Dijon, France.

Voting behavior in the age of social media – A quasi-experimental study of the 2016 Presidential Elections, Chunying Yue, Dapeng Wang, School of Government, Peking University, Chine.

Building Emmanuel Macron’s Image through Marketing and Social Networks, Isabelle Donnay, consultante en marketing et communication, France.

12:45 to 14:30 – Pause déjeuner

14:30 to 17:00 – Atelier 2

The victory of two outisders

Chair: Marion Just, Wellesley College, USA

Conceptualizing Outsider Presidential Candidates: A Framework for Analysis, Hilmar Mjelde, Bergen University, Norvège.

The new Charismatics – Leaders without Political Past?, Aleksandar Stoyanov Dimitrov, University of National and World Economy, Sofia, Bulgarie.

Emmanuel Macron and the "inversion of the stigmata", when being an outsider in politics becomes the main axis, Antoine Bristielle, IEP de Strasbourg, France.

Essential transgressives: Emmanuel Macron and Donald Trump?, Olivier Piton, avocat, Président de la Commission des lois à l’Assemblée des Français de l’étranger.

Opening versus closing: Macron and Trump, two opposing projects on the relation to identity, Marie-Cécile Naves, IRIS, France.

17:15 to 18:15 – Synthesis and discussion

Chairs : Ann Crigler, Whitney Hua and Joshua Timm, University of Southern California, USA, Philippe J. Maarek, Université Paris Est UPEC, ISCC, Ceccopop.

Day’s synthesis
Arnaud Mercier, Université Paris 2 Panthéon-Assas, CARISM, then discussion with the pannelists and the audience.

Scientific board of the conference

Paul Baines, Cranfield University, Royaume-Uni
Donatella Campus, Università di Bologna, Italie
James Cohen, Université Paris 3 Sorbonne Nouvelle, France
Ann Crigler, University of Southern California, USA
David Deacon, University of Loughborough, Royaume-Uni
Alex Frame, Université de Bourgogne, France
Denisa Hejlova, Charles University, Rép. Tchèque
Christina Holtz-Bacha, Friedrich-Alexander-Universität Erlangen-Nürnberg, Germany
Olivier Ihl, Sciences Po Grenoble, France
Karolina Kok-Michalska, Audiencia Business School, France
Guy Lachapelle, Université Concordia, Canada
Darren Lilleker, Bournemouth University, RoyaumeUni
Philippe J. Maarek, Université Paris Est- UPEC, France
Eric Maigret, Université Paris 3 Sorbonne Nouvelle, France
Anna Matušková-Shavit, Charles University, Rép. Tchèque
Arnaud Mercier, Université Paris 2, France
Ralph Negrine, Sheffield University, Royaume-Uni
Lars Nord, Midwestern University, Suède
Jordi Rodriguez Virgili, University of Navarra in Pamplona, Espagne
Brigitte Sebbah, Université Toulouse 3, France
Emmanuel Taïeb, Institut universitaire de France
Claes de Vreese, University of Amsterdam, Pays-Bas
Dominic Wring, University of Loughborough, Royaume-Uni